Senior Performance Marketing Specialist

Your mission

Run Bitpanda's paid acquisition hands-on and make experimentation the way we work. You will own the daily operation of our Meta, TikTok and Google campaigns across European markets, run a weekly creative-testing cadence with our in-house Studio, and prove what works with incrementality tests rather than platform dashboards. You join a performance team that has just restarted with a clear mandate and a measurement framework built on CAC and payback.

What you'll do

Build, launch and optimise campaigns across paid social, app and search: account structure, bidding, audiences, pacing and budgets.

Run structured creative and landing-page tests with clear hypotheses, together with the Creative Studio.

Design and run incrementality and geo-lift tests; read results by cohort and customer quality.

Work with Growth Analytics and our MarTech Engineer to keep tracking and attribution right.

Report performance in our CAC and payback framework and turn learnings into the next experiment.

Who you are

You have personally run paid social and app campaigns at more than €1m a month, in-house.

You have run incrementality or geo-lift tests and can say what they changed.

You judge performance by CAC, payback and customer quality, not by platform-reported conversions.

You have run a creative-testing cadence with a creative team and know how to brief for it.

Fintech, trading or gaming experience is a strong plus; hands-on depth is the bar.