Creative Strategist
As a Creative Strategist at Monks, you will develop and execute innovative, integrated strategies for creating brand systems, campaigns, social platforms and digital actions. Blending culture, technology, and business knowledge, you will collaborate with cross-functional teams to ensure that data and insights drive creative solutions that address core client objectives. Your strategic thinking will enhance our vision of real-time brands: impactful brand expressions that respond to a fast-moving world, built on AI systems that scale intelligence, creativity and orchestration.
Key Responsibilities
Develop and execute integrated strategies across brand systems, campaigns, social platforms and digital actions that align with client business goals and drive measurable results.
Stay fluent in culture, technology, entertainment and industry trends on an ongoing basis, translating that fluency into executable creative concepts, platforms and solutions; not just long decks that never leave the room.
Serve as a strategic partner for clients: understand their business challenges, audiences and data deeply, and bring recommendations and innovation leaps.
Having a strong POV is a must: without your own perspective, there's no strategic value that machines can't already deliver.
Write internal briefs that translate client needs into something a creative team can act on immediately, using AI tools to expand research and audience capabilities.
Lead and actively participate in ideation sessions with the creative team and clients.
Track KPIs and performance data to optimize live campaigns and surface new opportunities.
Requirements
5-7 years of experience in strategy, digital marketing, brand content or consulting, with a strong background in both brand and social strategy.
Active use of AI tools in your current work, and willingness to experiment with new tools, technologies and agents.
A confident, clear presenter, able to communicate complex ideas persuasively to clients and internal teams.
Strong familiarity with social platforms: how they operate culturally, not just functionally.
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