B2B Marketing Account Director
***Proficiency in spoken and written English at an advanced level is required for this role.
A day in the life:
You'll own a portfolio of 4–6 B2B accounts. That means running Power Circuit (our proprietary diagnostic system) to identify what's actually constraining each client's growth, building the strategy around that diagnosis, and holding the team accountable for executing it.
The B2B version of this job involves the client's sales team as much as their marketing team. Lead quality, ICP definition, pipeline conversion, win rates — these come up in every QBR. You need to be comfortable having those conversations with a VP of Sales who is skeptical of marketing's contribution.
Responsibilities:
Employ AI technologies to enhance and optimize business processes
Utilize and leverage Power Digital's Nova ecosystem as it relates to your department
Run quarterly Power Circuit reviews for each account — diagnose growth constraints across all six pillars (Business, Audience, Product, Messaging, Channels, Measurement) and build the roadmap from the findings
Work directly with client sales leadership on ICP refinement, lead scoring criteria, MQL→SQL handoff quality, and pipeline health
Own the senior client relationship; QBRs should address revenue, not recap campaigns
Coordinate paid, SEO, content, ABM, and creative work around a single account strategy
Manage retention and expansion; lead renewals; grow MRR in your portfolio
Build multi-threaded relationships with multiple layers of client contacts so no single point of contact departure puts an account at risk
Ensure daily use of our proprietary technology (Iris and nova), Pulse (client performance and sentiment tool) cadence at 100%, and Power Circuit (our diagnostic system) compliance across managed ADs
Coach and give direct feedback to analysts and specialists on your accounts
Role Requirements:
6+ years in B2B marketing, with client-facing or consultative experience
Has worked with sales teams directly — understands why the MQL→SQL handoff breaks and how to fix it
Fluent in B2B-specific dynamics: buying committees, long sales cycles, high-ACV pipeline, CAC in enterprise contexts
Knows B2B measurement well enough to have an opinion — pipeline attribution, MMM limitations in long-cycle sales, when last-touch is misleading
Has presented to VP and C-suite stakeholders and pushed back on them when the data supported it
Track record of retaining and growing accounts
ABM strategy experience, not just execution
Key Performance Indicators (KPIs)
Expansion to Churn Ratio (ETCR)
Net MRR across portfolio
Client NPS (8+ avg)
Monthly Service Expansion pipeline generation
Power Circuit Certification (annual)
Most Important Things (MITs)
Team Coaching and Development
Marketing Strategy, Development and Execution
Client Retention and Client Revenue Growth
Benefits & Perks:
Base salary paid in USD + commission opportunities
Unlimited Time Off available on day one
Fully flex work environment: full-remote, in-office, or hybrid
Healthcare stipend: $50/month to support your healthcare or insurance costs
National Holidays + 2 Mental Health Recharge Days per year
Unlimited opportunities for growth & leadership within a rapidly growing firm
Ongoing employee development programs for personal and professional growth (Hedgehog and Vital 5s)
Quarterly awards including prize money and recognition for outstanding performance
Opportunities to be involved in company DEI initiatives