Principal Product Manager

Ethos Life · Bangalore, India · Product

Posted 2026-09-29

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About the role

We’re looking for a seasoned product manager to join our Consumer Product team. This team is responsible for building a delightful digital consumer experience, from onboarding users, to helping them identify their families’ needs, to purchasing the right insurance products to protect their families.

The ideal candidate will combine first-principles thinking, understanding of consumer needs, and creativity to envision delightful customer experiences. They’ll drive experimentation and strong execution to deliver results. We’re looking for an entrepreneurial product leader who is passionate about advocating on behalf of users and driving business growth, demonstrates a high degree of ownership, and is looking to join a team with a clear mission and purpose.

Duties and Responsibilities:

Build experiences that touch millions of online insurance shoppers. This is a very customer-focused role with the opportunity to deliver measurable and visible impact

Own the user experience, from the top of the funnel through to the bottom. Use consumer insights and data to drive improvements to the user experience and conversion rates

Educate consumers on the need for Life Insurance and help them purchase the right type and level of coverage to protect their families

Improve conversion rates by removing unnecessary friction and motivating users to complete the application

Build a great end to end experience anchored on accessibility, delight and simplicity

Operate with ownership and have a high degree of autonomy. Ethos is a product-first company, where Product Managers operate with autonomy and ownership

Qualifications and Skills:

10+ years of total experience in the technology industry

5+ years of experience as a product manager in a high growth technology company, building products that touch millions of consumers

Ability to generate, test, and refine hypotheses using a blend of data, user insights, and market trends, ensuring product decisions are both innovative and impactful

Ability to seamlessly transform ideas into actionable plans and user-resonant designs, utilizing rapid prototyping and feedback-driven iterations for continuous improvement

Strong analytical orientation: a focus on data driven decision making and the ability to measure success. Experience performing basic self-serve analytics using SQL and Amplitude while leveraging product analytics for complex analysis is a plus

Ability to work cross functionally with other team members, and key Engineering and Design stakeholders to build delightful product experiences

Drive to set and chase ambitious goals, prioritize what really matters, overcome inevitable obstacles, and execute effectively

Track record of solving hard customer problems and driving business growth

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