Director of Strategic Partnerships

ABOUT THE ROLE

The Director of Strategic Partnerships will lead the strategy, growth, and performance of Circle's partnerships function, building programs and relationships that strengthen Circle's brand while driving meaningful business outcomes.

This role sits at the intersection of business development, partnerships, creators, content, and growth. You'll be responsible for translating Circle's broader company priorities into a forward-looking partnerships strategy, identifying where and how we invest, developing our most important creator and strategic relationships, and ensuring those investments translate into measurable impact across customer growth, brand awareness, and market position.

A core part of the role is bringing strong creative and commercial judgment to the work, operating as a genuine strategic partner to the people on the other side of the table. You'll cultivate and maintain those relationships directly, building campaigns, offers, content, and experiences that feel authentic to their audiences — and developing strategies that grow revenue for both parties, so that Circle and the partner each achieve their own goals rather than just executing against Circle's priorities.

You'll also build the systems, team, and operating model required to scale the function, moving successful initiatives from one-off execution into repeatable programs that can grow without depending on a single person to drive every detail. This is essential to the function’s ability to achieve significant impact on ICP trials and for the director to be successful in this role. In addition to the operational expertise to move something from incubation to repeatable system, this role has to also be creative enough to continuously develop new strategic programs.

Reporting to our SVP, Ecosystem, you'll work closely with Circle's founders and leadership team, as well as teammates across Community Growth, Media, Demand Generation, Product Marketing, our Design Studio.

WHAT YOU'LL BE DOING

- Own Circle's Partnerships strategic planning, and roadmap, using deep, company-wide knowledge of Circle's business, strategy, and goals to originate new concepts and ideas that extend the function's impact beyond its current scope — connecting partnership investments to company priorities, measurable business outcomes, and providing strategic direction to managers across multiple areas and operations.

- Take ownership of the function's contribution to new business and other agreed performance goals, using those outcomes to inform where we invest, what we build, and how we prioritize.

- Build repeatable partnership programs and playbooks that allow successful initiatives such as webinars, challenges, creator campaigns, launches, and event activations to scale without requiring the same level of hands-on involvement each time.

- Develop a forward-looking quarterly and annual partnership plan across creator partnerships, strategic relationships, campaigns, launches, events, and other high-impact opportunities.

- Lead Circle's highest-value creator and strategic partnerships, including relationship development, opportunity identification, deal strategy, negotiation, creative direction, and long-term growth.

- Shape the content and creative strategy behind major partnerships, working closely with partners to develop ideas that are authentic to their audience, differentiated in the market, and effective for Circle. This includes bringing in leadership on a case-by-case basis in areas where there could be partnership impact across multiple functions.

- Bring a strong marketing mindset into partnership development, including offer strategy, audience journeys, conversion opportunities, and ways Circle and its partners can create greater value together over time.

- Develop a sophisticated measurement framework for brand activities (i.e. event sponsorships, activations, etc.), so we are leveraging data and insight to inform investments and decisions.

- Establish clear measurement, reporting, and decision-making frameworks for the function, using performance and qualitative insights to improve future investments.

- Support cross-functional teams in a consultative capacity on any content-forward initiatives.

WHAT YOU'LL NEED TO BE SUCCESSFUL

- Exceptional written and verbal communication skills in English (CEFR C2 or equivalent https://englishonline.britishcouncil.org/free-english-level-test-cefr-2/), as most collaboration at Circle happens asynchronously. 

- 10+ years of experience building 6-7 figure strategic partnerships, creator programs, brand initiatives, or strategic growth programs within SaaS, technology, the creator economy, or a similarly fast-moving industry.

- Strong business development skills including pipeline management, negotiation, partner development, and cross-functional project management.

- Performance marketing instincts and an understanding of how partnerships can drive both brand value and measurable business outcomes.

- Deep understanding of Circle's customers, the creator economy, and the broader market, with a point of view on where Circle can build differentiated relationships and influence.

- Experience developing and growing high-value relationships, with strong judgment around deal structure, negotiation, partner dynamics, and long-term opportunity.

- Exceptional content and creative instincts, with the ability to understand an audience, identify a compelling story, and translate Circle's value into ideas that feel native to a creator or partner.

- The ability to move fluidly between brand strategy and performance, understanding how strong storytelling, offers, funnels, campaigns, and distribution work together.

- A track record of turning successful one-off initiatives into repeatable programs, systems, and playbooks that can scale through a team.

- Strong strategic planning skills and in-depth knowledge of the partnerships function, Circle's broader business strategy, and company-wide goals — with the judgment to translate ambiguous, cross-functional, abstract situations into clear strategy and direction, anticipate future needs, identify opportunities early, prioritize investments, and keep the function operating ahead of the business rather than reacting to it.

- Experience managing and developing a team through senior managers or managers-of-managers, not only direct individual contributors — setting clear expectations, delegating full ownership of a sub-area rather than staying close to execution, coaching judgment, and building greater autonomy over time.

- Strong cross-functional leadership skills and the ability to influence senior stakeholders across teams without needing direct authority.

COMPENSATION & BENEFITS

Circle offers U.S.-benchmarked compensation globally, equity in the company with ongoing refresh grants, and 35 days of paid time off each year.

We’re a remote-only team that comes together twice a year for company retreats in incredible destinations around the world. Alongside incredible flexibility and autonomy, we offer a benefits package that supports health, wellbeing, and professional growth. Learn more in our Candidate Hub. https://circleco.notion.site/circle-candidate-hub