Partner Marketing Manager

Why Join Exadel

We’re an AI-first global tech company with 25+ years of engineering leadership, 2,000+ team members, and 500+ active projects powering Fortune 500 clients, including HBO, Microsoft, Google, and Starbucks.

From AI platforms to digital transformation, we partner with enterprise leaders to build what’s next.

What powers it all? Our people are ambitious, collaborative, and constantly evolving.

What You’ll Do

Develop and execute joint marketing plans with strategic technology, platform and ecosystem partners

Plan and manage integrated co-marketing campaigns that drive awareness, demand generation, and pipeline growth

Collaborate with Alliance Managers and team to identify marketing opportunities aligned with business priorities

Coordinate joint webinars, events, executive roundtables, customer stories, product launches, and digital campaigns

Create and manage partner marketing assets including landing pages, campaign toolkits, sales enablement materials, blogs, case studies, and solution briefs

Own marketplace presence: listings, buyer-facing copy, campaign content and the commercial narrative, working with sales and account management on co-sell opportunities

Work closely with demand generation, content, design, digital, and social teams to amplify partner campaigns across multiple channels

Track campaign performance and report on key metrics including partner-sourced leads, influenced pipeline, engagement, and ROI

Manage partner marketing calendars, campaign timelines, approvals, and execution across multiple stakeholders

Identify new opportunities to expand the company's visibility within partner ecosystems through awards, speaking opportunities, thought leadership, and joint announcements

Ensure consistent messaging and branding across all partner-facing marketing initiatives

Build scalable partner marketing processes, templates, and playbooks that can be replicated across multiple strategic alliances

What You Bring

Extensive professional experience in B2B technology marketing, with experience in partner, alliance, channel, or ecosystem marketing highly preferred

Experience developing and executing joint go-to-market programs with technology partners, cloud providers, ISVs, or strategic alliances

Hands-on experience producing customer case studies/customer stories end to end, including working with delivery or engineering teams to obtain story details and with account teams to secure the client's permission to publish

Proven ability to build integrated marketing campaigns spanning digital, content, webinars, events, ABM, and partner channels

Strong understanding of enterprise technology, AI and data, cloud platforms, software engineering, or data solutions

Experience working cross-functionally with partnerships, sales, marketing, and technical teams

Excellent project management and organizational skills with the ability to manage multiple partner initiatives simultaneously

Strong communication and relationship-building skills, with experience collaborating externally with partner marketing teams

Experience creating partner-facing assets including campaign toolkits, solution briefs, customer stories, webinars, and sales enablement materials

Familiarity with partner program mechanics: knowledge of tier requirements, portal submissions, joint value propositions, co-sell registration, and partner marketing funds (MDF)

Experience with CRM and marketing automation platforms (Salesforce/Pardot, etc.) is preferred

English Language

Professional fluency

Legal & Hiring Information

Exadel is proud to be an Equal Opportunity Employer committed to inclusion across minority, gender identity, sexual orientation, disability, age, and more.

Reasonable accommodations are available to enable individuals with disabilities to perform essential functions.

Please note: this job description is not exhaustive. Duties and responsibilities may evolve based on business needs.

Compensation details are shared with candidates at the early stage of the recruitment process.

The offer is not binding until a signed contract is in place.

Your Benefits at Exadel

Exadel benefits vary by location and contract type. Your recruiter will fill you in on the details.

International projects

In-office, hybrid, or remote flexibility

Medical healthcare

Recognition program

Ongoing learning & reimbursement

Well-being program

Team events & local benefits

Sports compensation

Referral bonuses

Top-tier equipment provision

Exadel Culture

We lead with trust, respect, and purpose. We believe in open dialogue, creative freedom, and mentorship that helps you grow, lead, and make a real difference. Ours is a culture where ideas are challenged, voices are heard, and your impact matters.