Paid Social Manager
ABOUT THE ROLE
Ramp is redefining how businesses manage their finances, and paid media is one of the highest-leverage ways we bring that story to new audiences.
We’re looking for a hands-on Paid Social Manager to own campaign execution across Meta, LinkedIn, YouTube, and TikTok. This person will manage the day-to-day work required to launch, optimize, and scale campaigns while partnering closely with growth creative, product marketing, and growth stakeholders.
The immediate priority is strong platform execution: keeping campaigns moving quickly and accurately while freeing senior leadership to focus on strategy.
Over time, this person can grow into broader ownership of channel strategy, cross-functional launches, and Ramp’s paid acquisition program.
WHAT YOU'LL DO
- Help operate our paid Meta, LinkedIn, and TikTok programs, including hands-on campaign setup, targeting, budgets, tracking, QA, reporting, and daily optimization.
- Translate performance data into clear recommendations for creative, targeting, and testing.
- Own smaller campaigns and product launches end to end, from stakeholder alignment and briefing through build, deployment post-launch analysis, and reporting.
- Partner with creative strategists, designers, copywriters, product marketers, and analytics teams to bring campaigns to market.
- Develop structured testing plans across audiences, creative, messaging, formats, and placements
- Maintain strong operational standards across naming conventions, documentation, measurement, and campaign governance.
- Identify opportunities to improve workflows through templates, automation, and AI-enabled tools.
- Grow into channel planning and broader paid acquisition strategy.
WHAT YOU NEED
- 4+ years of experience managing paid social or performance marketing campaigns
- Deep hands-on experience with Meta Ads Manager and LinkedIn Campaign Manager
- A strong understanding of campaign structure, audience targeting, bidding, budgeting, tracking, attribution, and optimization
- Experience working across both creative testing and media execution
- Experience building repeatable campaign templates, operating systems, and AI-assisted workflows
- Ability to interpret performance data and turn it into clear, actionable decisions
- Strong project management skills and confidence owning initiatives from brief through launch
- Excellent attention to detail, particularly when building, trafficking, and QAing campaigns
- Comfort operating in a fast-paced, test-and-learn environment
- Strong cross-functional communication and stakeholder-management skills
- A proactive, ownership-oriented approach and an interest in growing into broader strategic responsibility
Nice-to-Haves
- Experience in paid social for B2B, SaaS, fintech, or financial products
- Experience leading integrated product or feature launches
- Knowledge of incrementality testing, experimentation frameworks, and measurement strategy
- Experience with landing-page testing and conversion-rate optimization
- Familiarity with marketing analytics, automation, and reporting tools
- A strong point of view on what makes paid creative effective across different platforms