Industry Marketing Manager, Defense & Intelligence (EMEA)
About the Role:
Planet is looking for a strategic Industry Marketing Manager to help grow our business in the Defense and Intelligence sector. In this role, you will work closely with stakeholders from across the global Defense and Intelligence business group to drive demand for our AI-powered solutions among government audiences in Europe, the Middle East and Africa.
This role sits on the Industry Marketing team and is responsible for developing and maintaining resources that resonate with military, defense and national intelligence audiences. On a day-to-day basis, you will deeply understand customer challenges, determine effective engagement strategies, and arm sales and marketing stakeholders with the right messaging, content, and competitive insights.
This role offers the opportunity to directly shape our regional defense and intelligence narrative in EMEA. As a go-to resource for cross-functional teams, you'll work closely with sales and guide key marketing functions to ensure we tell compelling stories across diverse content formats and channels. This role gives you the chance to market groundbreaking data products and AI-powered solutions built on our unique near-daily Earth scan, with your work being used by internal stakeholders at all levels and seen by senior military leaders.
The ideal candidate can rapidly grasp technical concepts and develop simple and effective narratives that resonate with our military and defense audiences. This role is expected to routinely present internally and should be adept at public speaking and evangelizing Planet’s mission and defense solutions.
This is a full-time, hybrid role which will require you to work from our London office 3 days per week.
Impact You’ll Own:
Grow the market for our unique AI-powered solutions that detect threats across globally dispersed military, commercial sites, and open water.
Support new GTM initiatives (product launches, solution development, partnerships) and our Constellation Services business; assess gaps and identify opportunities for market expansion.
Ensure we bring compelling positioning and messaging to intelligence and defense audiences.
Produce and maintain a portfolio of industry specific marketing assets and sales enablement tools (presentations, data sheets, demos, battlecards, etc.).
Partner with Account-Based Marketers to strategize on account-specific marketing campaigns and content to support pipeline growth and expansion.
Partner with product and pre-sales engineering teams to build interactive demos and narratives demonstrating product value for proposals, industry events, and executive meetings.
What You Bring:
6+ years of experience in Product, Solutions or Industry Marketing
Bachelor’s degree in a relevant field
Direct experience working within the intelligence or defense sector
Track record positioning and marketing B2G/enterprise products
Exceptional listening and influence skills
Excellent writing, communication, and presentation skills
Creative and analytical thinking skills; ability to synthesize information
Excellent attention to detail
Experience partnering with product, sales, and executive stakeholders and communicating across leadership
Excellent organizational skills, self-starter with ability to collaborate across departments
What Makes You Stand Out:
Experience working with international sales teams
Active, current, or previously held security clearance
Application Deadline:
December 13, 2026 by 11:59p / 23:59 CET (Central European Time)
Export Control Requirements:
Planet Labs Germany GmbH is authorized to receive U.S. export-controlled information at Planet under an export license issued by the Bureau of Industry and Security. This position requires access to export-controlled information, and as such, employment (or hiring of a contractor) is contingent upon the candidate’s ability to access all applicable export-controlled information without additional export licensing being required by the Bureau of Industry and Security and/or the Directorate of Defense Trade Controls.
Benefits While Working at Planet:
These offerings are dependent on employment type and geographical location, based upon applicable law or company policy.
Paid time off including vacation, holidays and company-wide days off
Employee Wellness Program
Home Office Reimbursement
Monthly Phone and Internet Reimbursement
Tuition Reimbursement and access to LinkedIn Learning
Equity
Volunteering Paid Time Off
Compensation:
The expected starting gross salary range for this role is listed below. Individual placement within this range is determined objectively based on gender-neutral criteria such as your skills, qualifications, and professional experience. This position may also be eligible for discretionary bonuses, commission, and/or equity.
United Kingdom Salary Range
£77,500—£96,900 GBP
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