Head, Commercial & Marketing Operations
Head, Commercial & Marketing Operations
Harrow | Reports to: SVP, Commercial
Position Summary
Owns the promotional review and production operating system for the whole commercial organization: PRC governance, congresses and meetings, print and production, sample and transparency compliance, marketing analytics, martech, and alliance management. Single point of accountability for campaign speed-to-field and promotional compliance across all three franchises.
Core Responsibilities
Own PRC governance: SOPs, review calendar, turnaround targets, and audit-ready records.
Run the enterprise congress and meetings program, a major part of the role, with Marketing and Professional Relations & KOL Development.
Own print, production, fulfillment, and version control for promotional materials.
Own the sample program (allocation, PDMA accountability, FDA sample reporting) and HCP transparency reporting through the Lead, Sample Management & Compliance.
Administer the CRM (Salesforce Life Sciences Cloud), marketing automation, and the digital asset library, with Digital Marketing owning channel strategy and Commercial Enablement & Training driving field adoption.
Lead marketing analytics (campaign measurement, Google Analytics, ROI analysis, etc.) and reporting built on Microsoft Fabric.
Oversee alliance management with licensing and supply partners.
Own the function’s budget, vendor contracts, and KPIs; report them in the commercial business review.
Own the promotional materials systems (Veeva PromoMats, Showpad, and the print fulfillment site) for both branded and compounded (ImprimisRx) portfolios; confirm compounded scope.
Qualifications & Requirements
Bachelor’s degree; 12+ years in pharma or biotech, including 6+ in marketing operations, promotional review, or commercial operations.
Led a marketing operations and/or commercial operations function at a growth-stage company.
Deep expertise in promotional review, OPDP rules, and Form FDA 2253 submissions.
Ran congress, meetings, or speaker-program operations at national scale.
Experience with PDMA sample compliance and transparency reporting.
5+ years leading teams; strong process and SOP design.
Proficiency with AI platforms such as ChatGPT and Claude, and with Slack.
Preferred Qualifications
Built a marketing operations and/or commercial operations function at a growth-stage company.
Salesforce administration or martech ownership.
Launch experience; eye care experience.
Position Type
Remote (U.S.)
Travel
Approximately 30%
Comp: $240,000 Plus Bonus