Content Creator

THE OPPORTUNITY

OLIVER's looking for a creative who lives and breathes social content, someone who understands what makes audiences stop scrolling, engage, and share. Based in Mexico City, you'll produce platform-native content for our client across TikTok, Instagram, YouTube Shorts, and emerging formats, working at the intersection of brand purpose and social culture. This isn't about adapting campaigns for social. It's about creating content that feels honest, relevant, and native to the platforms where clients audience already spends their time.

THE ROLE

You'll be one of the key creatives behind Dove's social content, producing work that makes the brand one of the most engaging and trusted voices in beauty online. This isn't about polished ad campaigns adapted for social. It's about content that feels native to each platform, content that resonates because it reflects real people, real moments, and real conversations about beauty, confidence, and self-esteem.

Working at the intersection of brand purpose and social culture, you'll create content that sits naturally alongside the creators, conversations, and trends your audience already follows. You understand that the most effective brand content doesn't feel like brand content at all. It feels honest, relevant, and worth sharing.

We're looking for someone who is culturally plugged in, creatively resourceful, and comfortable producing content end to end. Someone who can spot a content opportunity, concept it quickly, produce it with care, and deliver it while it's still relevant. Success means content that people genuinely want to engage with, that strengthens Dove's brand affinity, and that drives save, shares, comments, and conversation.

WHAT YOU'LL DO

Concept, shoot, edit, and produce social-first content for Dove across TikTok, Instagram Reels, YouTube Shorts, Stories, static, and emerging formats

Develop content ideas that translate Dove's brand purpose and product messaging into authentic, platform-native moments that audiences relate to and want to share

Create lo-fi, high-impact content using a mix of smartphone, DSLR, and simple lighting and production setups, prioritising authenticity over polish

Storyboard and present content concepts, clearly articulating the creative idea and platform rationale

Stay current with social trends, viral formats, platform features, creator culture, and emerging content styles, flagging relevant opportunities to the team and translating them into content ideas for Dove

Produce reactive and real-time content that connects Dove to cultural moments and trending conversations while staying true to the brand's voice and values

Edit and adapt content across formats and platforms, reimagining a single shoot or asset in multiple ways to maximise reach and relevance (using Premiere Pro, CapCut, and native platform editing tools)

Collaborate with social media managers to align content with publishing calendars, campaign timelines, and community engagement priorities

Support shoots and content production involving content creators, influencers, and real people, ensuring the process is inclusive, respectful, and reflective of Dove's commitment to representing real beauty

Experiment with new formats, techniques, and creative approaches, sharing what works and what doesn't with the wider team

Use Gen AI tools to support content creation, from ideation and visual references to editing and copy exploration

Ensure all content meets platform specifications, brand guidelines, accessibility standards, and compliance requirements

WHAT YOU BRING

A portfolio demonstrating 2-4 years of social content creation, with examples of platform-native work that generated genuine audience engagement (shares, saves, comments, conversation)

Technical confidence across the content creation process: concepting, shooting, editing, and publishing, with comfort moving between smartphone and DSLR setups

Solid editing skills in Premiere Pro, Canva, CapCut, or equivalent, with the ability to adapt content across formats and platforms

Fluency in social platforms (TikTok, Instagram, YouTube, and emerging channels), including an understanding of what performs, why, and how content is discovered and shared

A feel for cultural relevance, with the ability to spot trending moments, formats, and conversations and turn them into content ideas quickly

Experience creating content for consumer brands, with an understanding of how to communicate product or brand messages in a way that feels genuine and relatable rather than forced

The ability to work at social speed, managing your time and priorities to deliver quality content on tight turnarounds

A collaborative, proactive attitude, with a willingness to pitch in across different types of content and production needs

An interest in inclusive content creation, including authentic representation in casting, imagery, and storytelling

Gen AI and Agentic Thinking:

Basic proficiency with Gen AI tools (such as ChatGPT, Midjourney, Adobe Firefly, DALL-E) to support ideation, mood boarding, visual exploration, and content iteration

An agentic approach to your work: ability to self-organise, break down creative tasks, find efficient solutions, and deliver independently

Willingness to experiment with AI tools as part of the content creation process, understanding when they add value and when human creativity and judgement are needed

Understanding of AI limitations, with an eye for outputs that feel authentic versus generic

Qualifications:

Formal bachelor´s Degree on marketing, journalism or related is a must

Professional English level on speaking and writting

Live in Mexico City or Metropolitan area

NICE TO HAVE

Experience working on beauty, personal care, wellness, or lifestyle brands

Experience in an in-house agency, embedded studio, or social-specialist content team

Motion graphics or animation skills (After Effects or similar)

Photography skills and experience with still content for social

Experience creating content that addresses topics such as body confidence, self-esteem, or inclusivity

Familiarity with social analytics and how performance data informs creative decisions

Experience with accessibility in content creation (captions, alt text, inclusive design)

Experience working with or alongside content creators and influencers.

#OLATAM #ReqID16988

Req ID: #OLATAM #REQID16988