ABM Strategist, Client Services

***Proficiency in spoken and written English at an advanced level is required for this role.

A day in the life:

As an ABM Strategist, you will support the Director of Account Based Marketing in building, running, and optimizing account-based programs across Power Digital's B2B portfolio. You are the person in the platforms daily — building account lists, monitoring intent signals, and keeping campaigns and reporting accurate so the Director can focus on strategy and client relationships.

You will work hands-on in tools like 6Sense and Demandbase to maintain target account lists, segment and score accounts, and surface intent signals that inform what Paid Media, Content, and Email/Lifecycle teams do next. This role is equal parts platform execution and strategic thinking — you're expected to not just pull the data, but understand what it means and flag it before someone else has to ask.

You'll partner closely with the Director of ABM on playbook development and client-facing materials, and coordinate directly with channel teams to make sure account tiering and intent data are actually driving campaign decisions, not just sitting in a dashboard.

Key Responsibilities:

Build, maintain, and continuously refine target account lists, tiering, and scoring models in 6Sense and Demandbase

Monitor intent data and account engagement signals daily; flag movement and surface insights to the Director of ABM before they become client questions

Support the Director of ABM in developing ABM audits, playbooks, and GTM plans for clients

Translate account tiers and intent signals into campaign briefs and targeting inputs for Paid Media, Paid Social, Content, and Email/Lifecycle teams

Coordinate with channel teams to confirm account-based campaigns are executing against the intended tiering and messaging strategy

Own ABM reporting and dashboards; track pipeline influenced/sourced, account engagement, and movement through funnel stages

Support cross-agency collaboration across SEO, Paid Media, Creative, PR, Influencer, and CRO to keep ABM campaigns unified

Assist Revenue and Appraisal teams with account and market research for new and expanded business opportunities

Employ AI technologies to enhance and optimize ABM processes and reporting

Utilize and leverage Power Digital's nova ecosystem as it relates to ABM strategy and reporting

Join client calls and discovery discussions to represent ABM performance and platform data; build toward leading these independently

Role Requirements:

Mandatory: hands-on working proficiency with 6Sense, Demandbase, or an equivalent ABM/intent data platform

2–4 years in B2B marketing, marketing operations, or ABM, in-house or in-agency

Comfortable working in core B2B Martech such as Salesforce, Marketo, or HubSpot

Working knowledge of intent data, predictive scoring, and account tiering, with a desire to go deeper on the strategy behind them

Strong analytical skills; comfortable pulling and interpreting data without hand-holding

Clear written and verbal communication; able to translate platform data into a takeaway a channel lead or client can act on

Organized and detail-oriented; able to manage account data and reporting across multiple clients concurrently

Team-oriented and collaborative, with the confidence to flag issues or opportunities to more senior stakeholders

Agency experience valued but not required

Key Performance Indicators (KPIs)

Net MRR across B2B ABM / Strategy portfolio

Client NPS (8+ avg)

Delivery of all work within agreed-upon deadlines

Accuracy and freshness of account tiering, scoring and intent data across assigned clients

Most Important Things (MITs)

Keep account data, intent signals, and reporting accurate and current — the Director and channel teams are making decisions off your work

Clear, direct, and radically candid communication with internal and external stakeholders

Client value — has your work provided new insight, confirmed a course of action, or outlined a clear path forward

Benefits & Perks:

Base salary paid in USD + commission opportunities

Unlimited Time Off available on day one

Fully flex work environment: full-remote, in-office, or hybrid

Healthcare stipend: $50/month to support your healthcare or insurance costs

National Holidays + 2 Mental Health Recharge Days per year

Unlimited opportunities for growth & leadership within a rapidly growing firm

Ongoing employee development programs for personal and professional growth (Hedgehog and Vital 5s)

Quarterly awards including prize money and recognition for outstanding performance

Opportunities to be involved in company DEI initiatives