Senior Marketing Operations Manager
The Marketing Operations Manager will work with members of our global marketing team to build and execute digital and field marketing campaigns. This role will be crucial in helping our team launch marketing campaigns effectively. In order to deliver high quality campaigns, you must be willing to build, test, and measure the performances of all our marketing programs. Your day to day activities may range from list uploads to building out intricate nurture campaigns for target audiences. Your role will also consist of maintaining our database and making sure that all members of our marketing team are handling our database with the utmost care.
YOUR ROLE WILL CONSIST OF:
Help maintain and monitor the Lead Lifecycle processing in Marketo, making sure the right leads are scored and processed as expected and delivered to Salesforce.com.
Create/manage SFDC and Marketo setups for campaign execution.
Create/manage audiences for emails through Marketo Smart Lists.
Advise marketing managers on optimization of campaigns, such as recommending audience segmentation, making campaign processes repeatable, building better efficiency in campaign setups, etc.
Monitor the email calendar to identify audience overlaps.
Monitor data quality, ensuring leads are captured in Marketo and bi-directionally sync with Salesforce accurately.
Manage GDPR/Data Privacy Compliance & audiences through smart lists in Marketo. Collaborate cross functionally to ensure opt-ins/outs are shared centrally.
Manage global forms and email templates in Marketo.
Help import offline lists into Marketo.
Participate in the Agile Scrum process with the Marketing Operations team, ensuring sprint commitments are honored.
Manage stakeholder communication to establish alignment on priorities and due dates.
YOU MIGHT BE A FIT IF YOU HAVE:
2-3+ years Marketo experience. Adobe Certified Expert preferred.
2-3+ years Salesforce experience.
2-3+ years managing opt-ins/outs internationally.
Experience with agile/scrum processes preferred.
Preference for candidates with experience at our current stage and beyond (over 10,000 customers)
#LI-Hybrid #LI-Remote
Algolia does not discriminate on the basis of race, color, religion, sex, age, national origin, military status, veteran status, disability status, sexual orientation, gender identity, genetic information, or any other characteristic protected by law.
The annual total cash compensation range (base salary and commission) for this role reflects market pay data within this location. The exact compensation offered for this role may vary depending on specific location and job-related knowledge, technical skills, and experience; and is only one part of our Total Rewards philosophy to compensate and recognize employees for their work.
On-Target Earnings Pay Range
$140,000—$165,000 USD