Senior Channel Marketing Manager, Reseller US
Reports to: Senior Manager, Channel Marketing
Location: Remote US
Compensation Range: $160,000 to $170,000 base plus bonus and equity
What You'll Do
Huntress is looking for a Channel Marketing Manager to partner directly with our strategic resellers in North America and plan and execute go-to-market motions that drive pipeline and revenue. You will build joint marketing plans with a group of strategic and focus partners, bring Huntress campaigns and programs to life through those partners, and measure what works so we can invest where the return is highest.
This role is hands-on. The ideal candidate is a strong relationship-builder who works comfortably with partner marketing and sales teams, is data-driven and action-oriented, and has a record of turning joint plans into measurable results.
Responsibilities
Build and own joint marketing and GTM plans with Strategic and Focus North American resellers, with clear goals for pipeline, bookings, and activity with measurable ROI.
Plan and execute partner GTM motions, including demand generation campaigns, webinars, regional and field events, product launch plays, and partner-led programs.
Serve as the primary marketing point of contact for North American reseller partners, helping them position and sell Huntress to their customers with consistent messaging, branding, and execution.
Adapt Huntress campaigns, messaging, and assets into partner-ready kits and co-branded materials that partners can launch with minimal effort.
Plan the activities and campaigns that put MDF and co-marketing funds to work with your partners, partnering with the Program Manager who administers MDF, and report on the results and ROI of funded activity.
Partner with Partner Sales, Demand Generation, Product Marketing, and Channel Operations to align partner campaigns with corporate priorities, lead handling, and attribution.
Collaborate with Product Marketing to turn product updates and launches into channel-specific campaigns that drive partner activation, product adoption, and lead generation.
Support partner engagement through the Huntress Hub partner portal, including communications, resources, and ongoing engagement strategies.
Track and report on partner marketing KPIs, including partner engagement, sourced and influenced pipeline, campaign conversion, and use the results to guide investment.
Capture partner feedback and recommend improvements to channel programs, enablement, and marketing resources.
Support partner QBRs, events, and executive engagements with strategic partners.
What You Bring to the Team
5+ years of experience in channel or partner marketing, ideally in the SaaS or cybersecurity space.
Proven success planning and executing co-marketing programs with resellers that produced measurable pipeline and revenue.
Working knowledge of the North American reseller ecosystem and how partners market and sell.
Experience planning MDF-funded or co-marketing activities and working within channel program mechanics such as deal registration and lead sharing.
Ability to plan, manage, and execute several programs and partner relationships at once, and pivot quickly as needs change.
Strong analytical skills, with the ability to assess opportunities and make ROI-based decisions on programs and investments.
Exceptional ability to lead, influence, and collaborate across organizational and geographic boundaries.
Familiarity with CRM, marketing automation, and PRM or partner portal tools (e.g., Salesforce, HubSpot).
Nice to Have
Experience in cybersecurity, MSP, or SMB-focused markets.
Experience with account-based or partner-specific campaign planning.
What Success Looks Like in the First Year
Joint marketing plans in place and running with each of your strategic resellers.
Measurable growth in partner-sourced and partner-influenced pipeline.
Well-planned, MDF-funded activity with your partners and a clear view of ROI by partner and campaign type.
Partner-ready campaigns and assets that your partners use again and again.
What We Offer:
100% remote work environment - since our founding in 2015
Generous paid time off policy, including vacation, sick time, and paid holidays
12 weeks of paid parental leave
Highly competitive and comprehensive medical, dental, and vision benefits plans
401(k) with a 5% contribution regardless of employee contribution
Life and Disability insurance plans
Stock options for all full-time employees
One-time $500 reimbursement for building/upgrading home office
Annual allowance for education and professional development assistance
$75 USD/month digital reimbursement
Access to the BetterUp platform for coaching, personal, and professional growth