Sales Manager, B2B
The Sales Manager, B2B is a hunter-focused role responsible for driving new programmatic advertising revenue with in-house marketing teams and brands across the B2B vertical. Reporting to the Sales Director, you’ll focus on building relationships with brand-direct advertisers, generating new business, and expanding StackAdapt’s presence within the market.
StackAdapt is a remote-first company, though our Sales teams are regionalized. For this role, we are prioritizing candidates located in London, UK or surrounding areas.
What You'll Be Doing
Prospecting, pitching, and closing new business with brands and in-house marketing teams within the B2B vertical
Building and managing a strong pipeline of B2B brand-direct opportunities using outbound sales strategies and CRM tools
Developing strategic relationships with senior marketing stakeholders and executive-level decision-makers
Partnering cross-functionally with Product, Solutions, and Account Management teams to deliver tailored client solutions
Bringing market insights and customer feedback back to internal teams to help shape product innovation and go-to-market strategy
Creating compelling, value-driven sales presentations and proposals
Staying informed on industry trends, competitive activity, and the evolving digital advertising landscape
Partnering closely with Account Managers post-sale to ensure successful onboarding and long-term account growth
What You'll Bring to the Table
Proven success in a hunter-focused digital advertising sales role, ideally within programmatic advertising
Experience selling directly to brands and in-house marketing teams through consultative, solution-based selling
Strong pipeline management and forecasting skills using CRM platforms such as Salesforce
Experience applying MEDDICC (or similar sales methodologies) to manage complex sales cycles and multi-stakeholder deals
Ability to communicate technical concepts clearly to both technical and non-technical audiences
A self-starter mindset with the ability to thrive in a fast-paced, evolving environment
Experience leveraging AI tools to improve prospecting, personalization, workflow efficiency, or pipeline generation
Strong relationship-building skills and a track record of consistently driving new business revenue
Willingness to travel occasionally within the region as needed
The compensation range listed for this role reflects the expected base salary for candidates located in the posting country based on a global rate. It is informed by market data and the approved budget for this position. StackAdapt maintains different compensation ranges for roles across other countries and regions, and final offers will be aligned to the candidate’s current location. We do not ask candidates about current or prior salary history, and we will not use such information, if volunteered, in setting an offer.
This range represents base salary only. Depending on the role, candidates may also be eligible for additional compensation such as annual bonuses, commissions, equity awards, and a comprehensive benefits package.
Factors Influencing Final Compensation:
The final compensation offer will be determined by a variety of factors, which may include, but are not limited to: the candidate's specific experience, technical skills, knowledge, abilities, and relevant education, licensure, and certifications.
Other business factors, such as organizational needs and budget alignment, may also be considered in the final offer.
Base Salary Band
£46,195—£63,518 GBP