Sales Development Manager - East

Cresta · New York, United, States (Hybrid) · Sales & BD

Posted 2026-09-05

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You'll build and lead our East Coast SDR team, driving outbound and inbound pipeline generation for Cresta's AI/CX platform. This is a build role: you're setting the playbook, not inheriting one. NYC based, in office 2x/week (Mon/Wed).

RESPONSIBILITIES

Hire, onboard, and develop exceptional SDR talent

Build and iterate on a data-driven outbound and inbound strategy

Foster a culture of high accountability and performance

Motivate the team through incentives and contests

Uplevel SDRs and help them grow into future AEs and managers

Report on SDR KPIs to ensure quotas and SLAs are hit daily

Partner cross-functionally with Marketing, RevOps, and Sales on key initiatives

QUALIFICATIONS

2+ years of sales/SDR leadership experience in a high-growth technology company

Located in the NYC area, in office 2x/week (Mon/Wed)

Deep understanding of modern SDR tools: Gong, LinkedIn Sales Nav, 6sense, ZoomInfo, etc.

Experience executing an outbound multichannel strategy and optimizing playbooks

Consistent track record of exceeding quota, both as a leader and as an IC

Strong analytical experience managing pipeline goals and forecasting

Experience partnering with AEs, Marketing, and RevOps on ICP, messaging, and process

Perks & Benefits:

We offer Cresta employees a variety of medical, dental, and vision plans, designed to fit you and your family’s needs

Flexible vacation time to promote a healthy work-life blend

Paid parental leave to support you and your family

Monthly Gym & Phone allowance

Work from home office stipend to help you succeed in a remote environment

Lunches and dinners included for in-office employees via Grubhub

Compensation at Cresta:

Cresta’s approach to compensation is simple: recognize impact, reward excellence, and invest in our people. We offer competitive, location-based pay that reflects the market and what each individual brings to the table.

The posted salary range represents what we expect to pay for this role in a given location. Final offers are shaped by factors like experience, skills, education, and geography. In addition to base pay, total compensation includes equity and a comprehensive benefits package for you and your family.

This role is variable target compensation eligible. There is potential to exceed target earnings when goals are surpassed.

OTE Range: $142,000 to $190,000 + Offers Equity

We have noticed a rise in recruiting impersonations across the industry, where scammers attempt to access candidates' personal and financial information through fake interviews and offers. All Cresta recruiting email communications will always come from the @cresta.ai domain. Any outreach claiming to be from Cresta via other sources should be ignored.  If you are uncertain whether you have been contacted by an official Cresta employee, reach out to recruiting@cresta.ai

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