Product Marketing Manager, Nebius Academy

The role

We are looking for a Product Marketing Manager to build a growth engine for Nebius Certification that turns compelling narratives and hypotheses into measurable marketing activities, helping us attract technical professionals and drive adoption across the Nebius ecosystem. We expect you to build and manage this engine while remaining highly hands-on.

You will define how the Nebius Certification program is positioned and brought to market. In this role, you'll shape the go-to-market strategy and execute it across multiple target audiences.

💡 Please note that after applying for this position, you will be required to complete a test assignment. Successfully completing this assignment will be the first step in the interview process.

Your responsibilities will include:

Lead the go-to-market strategy and execution for training programs, certification exams, and other ecosystem partnerships.

Build a measurement framework that provides clear visibility into expected outcomes for marketing initiatives and enables continuous tracking of traction.

Establish the presence of our offerings within relevant professional communities.

Define positioning, messaging, and differentiation for Nebius Certification across different target segments.

Partner closely with Product and Engineering teams to shape roadmap priorities through customer, market, and competitive insights.

Support Sales enablement by creating pitch decks, competitive messaging, and case studies.

Key Expectations:

Growth Experimentation: Develop and test hypotheses on new acquisition channels and strategies, iterating rapidly to optimize performance.

Channel Development: Expand and improve organic and paid acquisition channels, ensuring sustainable traffic and lead generation growth.

Data-Driven Decision Making: Track key performance indicators (KPIs), analyze data to understand trends, and translate insights into actionable strategies.

We expect you to have:

3+ years of experience in product marketing or related marketing roles.

Strong sense of ownership and initiative.

Experience managing marketing campaigns.

Experience with CRM and marketing automation tools (e.g., HubSpot).

Strong cross-functional collaboration skills.

Excellent time management and prioritization skills.

Upper-Intermediate (B2) or higher level of English.

Background in or strong interest in AI-powered products.

Experience using analytics to drive marketing decisions.

Strong attention to detail and commitment to quality.

It will be an added bonus if you have:

Experience marketing educational programs.

Experience with certification programs (AWS, Google Cloud, Azure, etc.).

Deep understanding of AI technologies and capabilities.