Marketing Specialist BG @ Fashion Days (Bulgarian Speaker)

eMAG · Bucharest, Bucharest, Romania · Marketing

Posted 2026-09-14

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Marketing Specialist BG @ Fashion Days

About the role:

You'll handle all written communication for Fashion Days in Bulgaria, from campaign copy to social captions, and manage the day-to-day posting across BG channels. This isn't a translation role. We need someone who writes naturally and keeps our social presence active and relevant.

What you’ll have to do:

Write and adapt copy for BG brand & sale campaigns across touchpoint, from social media to CRM to shop communication in Bulgarian

Manage daily content posting across Instagram, TikTok, Facebook and YouTube for the BG market, according to previously agreed calendar

Own the content calendar for BG social channels

Monitor community activity and flag relevant conversations or opportunities

Collaborate with the visual creative and brand team on content alignment

What makes you a good fit:

Native or near-native Bulgarian: you write copy that sounds natural, not translated

Fluent in English: working language of the HQ team

Proven copywriting skills with an understanding of tone, brand voice and audience

Hands-on experience managing social media accounts (Instagram, TikTok, Facebook, YouTube)

What makes you stand out: (optional)

Romanian language skills: a strong advantage working in a Bucharest-based team

Experience in e-commerce and/or fashion

Basic understanding of social media analytics and content performance

Familiarity with Bulgarian culture, trends and consumer behaviour

How you work:

Self-sufficient and proactive: you manage your workload without constant supervision

Organised and consistent in meeting publishing schedules

Curious about what's happening in Bulgaria: culturally, digitally, commercially

Collaborative and communicative

What we’ve prepared for you:

Medical subscription: Medicover or Regina Maria.

A flexible budget that you can invest in yourself as you wish: meal tickets, holiday tickets, cultural vouchers, private pension, foreign language classes, eMAG, Fashion Days, Therme & Genius, membership to different gyms or even professional development classes.

Different discounts from our partners: banking, mobile, dental medicine or wellness.

Access to the Bookster library and free credits on the Hilio psycho-emotional health platform.

An accelerated learning environment, with access to over 100.000 curated online resources and platforms, learning academies and development programs.

New headquarters, where sleek design, natural light, and versatile spaces create an energizing and comfortable environment for hybrid work.

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