Field Marketing Specialist
About the Position:
The Field Marketing Specialist owns and drives execution of field marketing initiatives in Brazil: organization, visibility, and consistency across the local marketing routine. Works closely with the sales team to translate business priorities into regional
campaigns, events, activations, and customer/prospect experiences.
Responsibilities:
Owns the Brazil marketing calendar: campaigns, events, sponsorships, activations, and commercial priorities.
Secures venues and manages onsite logistics (location, promo items, appointments, print materials, shipping/receiving) for owned and third-party events, executive meetings, activations, and webinars.
Aligns target accounts, invitations, attendee lists, follow-up, and execution priorities with the commercial team.
Manages external contractors, vendors, and agencies for creative services, material production, and on-the-ground logistics.
Builds invites, registration pages, and lead flow into Salesforce; monitors funnel and campaign performance metrics to ensure strong pre- and post-event results.
Consolidates status, next steps, risks, and open items for in-flight initiatives.
Collaborates with Sales, Sales Engineering (SE), and Channel team members, as well as peers across Marketing, to keep execution aligned across functions.
Partners with the Field Marketing Manager and the Brazil sales team defining local field marketing strategy and priorities.
Qualifications:
2-3 years in marketing, events, demand generation, field marketing, or B2B marketing.
Prior exposure to technology, software, cybersecurity, telecom, or enterprise environments is a plus; cloud security experience preferred.
English required (intermediate to advanced), in addition to Portuguese.
Comfortable with Excel/Sheets, PowerPoint/Slides, CRM (Salesforce), and marketing/event platforms.
Education and Travel:
Bachelor’s degree in Marketing, Communications, Business Administration, or related fields.
Some travel (20%) required
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