Developer Programs Lead

ABOUT THE ROLE

More than 7 million developers use Render, and most of them found us through other developers. We're building a team to further drive this developer led growth. As our first Developer Programs Lead, you'll own Render's social presence, developer community, developer programs, and developer voice.

You'll set the strategy across all four areas, decide where to hire, where to use agencies or creators, and in what order.

You'll report to Raph Terrier, Head of Developer Experience. The DX team owns content: tutorials, videos, docs, and articles. Your team owns how Render sounds, how that content reaches developers, and the programs and community around it. You'll also work closely with our VP of Marketing, product marketing, and product.

WHAT YOU'LL DO

- Build and lead the team

- Set the strategy and goals for social, community, developer programs, and developer brand.

- Decide what to build first, what to hand to agencies or contractors, and when to hire. Then hire and manage the team.

- Report on what's working to Developer Experience and Marketing leadership, and change course when something isn't.

Own Social

- Run Render's accounts on X, LinkedIn, and Reddit yourself at first. Write the posts, reply to developers, and join the conversations where Render has something useful to say.

- Set the channel strategy: where we show up, how often, and what we measure.

- Handle the hard moments in public, including outages, pricing changes, and sharp criticism, with the right people inside Render.

Grow our Developer Community

- Build Render's presence in Discord, Reddit, and the other places developers gather, with the DX team.

- Run AMAs, livestreams, and community events with DX.

- Bring what you hear from developers back to Product and Engineering.

Run developer programs

- Build programs that grow Render's reach through other people: developer creators, ambassadors, referrals, speaking, and employee advocacy.

Own the developer voice

- Define Render's voice and style for developers, and write it down so engineers, product managers, and marketers sound like Render when they write or post.

- Work with the VP of Marketing and product marketing on Render's external narrative and how each launch shows up in public.

WHAT WE'RE LOOKING FOR

- 7+ years across social, community, developer marketing, or brand, including time building or leading a function at a growing company.

- Experience hiring and leading a team, or building a function from early stage with a clear plan for who to add and when.

- Recent hands-on ownership of a company's social channels. You can show us accounts you ran and copy you wrote.

- Experience building a developer community or program, with results you can explain.

- Experience shaping a brand voice, and examples of how it changed the way a company sounded.

- Fluency with developer audiences and enough technical comfort to write accurately about infrastructure, with the judgment to check with an engineer first.

- You work without a playbook and with little direction across Marketing, Product, and Engineering.

- Steady judgment when something goes wrong in public.

NICE-TO-HAVES

- Experience at a developer tools, cloud, or infrastructure company.

- You've run a creator, influencer, or ambassador program.

- An active personal presence on X, LinkedIn, YouTube, or another platform developers use.

- Comfort on camera or behind a mic.