Senior Technical Product Marketing Manager, Edge (SMM194)
Role Overview:
As a Senior Technical Product Marketing Manager, AI, at Defense Unicorns, you will lead the market introduction and ongoing product marketing strategy for emerging AI products in the defense market. You will report to the Head of Product Marketing and work closely with Product, Engineering, Growth, and Executive leadership to bring new products to market.
This is an execution-heavy role with significant ownership across the product lifecycle. You will define positioning and messaging, establish the go-to-market foundation, develop technical content and demonstrations, enable Growth teams, and help shape how new capabilities are packaged, launched, adopted, and communicated. You will also serve as a trusted product expert and evangelist, ensuring our product narratives reflect real mission needs and responsible, secure, and practical applications of emerging technology.
Responsibilities:
The listed responsibilities are not exhaustive, and additional responsibilities may be assigned based on the evolving needs of the organization. We are seeking a dynamic individual who can operate effectively amid ambiguity, establish structure for a new market offering, and take on new responsibilities as the capability and organization evolve.
Develop and execute end-to-end go-to-market strategies for new products and features
Define target audiences, positioning, messaging, and product narratives
Support product naming, launch planning, adoption, and post-launch optimization
Establish the go-to-market foundation for products entering new or undefined markets
Establish deep technical expertise across the Defense Unicorns product portfolio
Translate complex technical concepts into clear and differentiated customer value
Create solution briefs, white papers, technical blogs, and web content
Develop presentations, launch materials, videos, demos, and use-case narratives
Partner with Product and Engineering to develop repeatable technical demonstrations
Conduct market research and competitive analysis
Translate market intelligence into positioning, messaging, and go-to-market recommendations
Use qualitative and quantitative insights to improve marketing execution
Serve as a product evangelist for Defense Unicorns products and philosophies
Communicate the value of Defense Unicorns capabilities within the defense industry
Provide recommendations that improve products, services, and market adoption
Operate effectively amid ambiguity and establish structure for new market offerings
Travel Expectation: Approximately 35%–45% travel may be required to engage with customers, communities, partners, and industry stakeholders.
Preferred Experience and Qualifications:
7+ years of experience in technical product marketing, product management, solutions engineering, developer relations, or a related function
Significant experience owning technical go-to-market programs
Demonstrated experience launching a new technical product, platform, capability, or major feature
Experience introducing products without an established category, customer base, or messaging foundation
Strong working knowledge of artificial intelligence and machine learning concepts
Understanding of AI model deployment, governance, limitations, and risks
Deep understanding of modern software development and DevSecOps
Experience with Kubernetes, Helm, containers, APIs, and platform engineering
Strong technical and creative writing skills, making complex topics accessible to non-technical audiences
Exceptional interpersonal, presentation, and public-speaking skills
Experience leading complex cross-functional initiatives
Ability to communicate and collaborate effectively in a remote work environment
Experience working with defense, national security, or federal government customers
Full compensation packages are based on candidate experience. Compensation ranges are established using national benchmarking data and apply across all geographic locations within the United States.
Remote - USA
$142,375—$230,000 USD