Senior Marketing Operations Manager, EMEA
About the Role
Our Marketing team brings together marketing operations, engineering, data, and AI to make complex go-to-market work easier to manage. We create reliable systems that help marketers work more effectively, move with greater speed, and deliver measurable business results.
As a Senior Marketing Operations Manager, you will lead the campaign operations foundation that supports demand generation while helping shape how AI changes the way our Marketing team works. You will use automation, agents, connected data, and accessible technical solutions to reduce repetitive work, improve execution, and create new capabilities across Marketing.
This is a collaborative, hands-on role for someone who enjoys supporting critical marketing systems, working through evolving business needs, and developing practical solutions. Success will be measured by faster execution, improved pipeline outcomes, higher-quality data, and sustained adoption of the systems you help create.
We are committed to a thriving in-office culture. This role requires that you be on-site at our office in London five days a week.
What You'll Do
Develop AI-Powered Marketing Systems
Identify valuable opportunities to apply AI and automation across campaign operations, lifecycle marketing, events, lead management, reporting, and research.
Design and deploy agents, automations, internal tools, and integrations using platforms such as Gumloop, Claude, Workato, Retool, APIs, and lightweight code.
Connect workflows with the systems, data, and organizational context they need, including Salesforce, Marketo, data warehouses, and internal knowledge resources.
Develop successful prototypes into dependable, reusable systems with appropriate controls, documentation, and measurement.
Assess adoption, output quality, and business impact, then refine or retire solutions based on what you learn.
Lead Marketing Automation and Campaign Infrastructure
Serve as a collaborative technical and operational partner to marketers running multi-region campaigns.
Guide and improve lead ingestion, enrichment, routing, lifecycle management, consent, and sales handoff processes.
Translate campaign requirements into scalable systems and self-service workflows that reduce manual effort.
Manage and improve Marketo and Salesforce workflows, integrations, field mappings, data quality, and governance.
Support complex marketing programs, including events, webinars, demos, intent signals, and lifecycle campaigns.
Improve How the Team Operates
Partner directly with marketers to redesign end-to-end workflows rather than automating isolated tasks.
Prioritize projects based on revenue impact, time saved, execution speed, risk, and opportunities for reuse.
Support teammates in using AI and automation tools effectively and becoming more self-sufficient over time.
Monitor system health, lead flow, and data quality, and coordinate the resolution of issues before they create broader disruption.
Collaborate with Marketing, Sales, Engineering, Data, Security, Legal, and Privacy to create solutions that are timely, reliable, and responsible.
What You Bring
Five or more years of experience in Marketing Operations, Revenue Operations, Business Systems, Marketing Technology, or a related field.
Hands-on experience with Salesforce and a marketing automation platform such as Marketo or HubSpot.
Experience creating automations, integrations, internal tools, or AI-powered workflows that have been adopted by their intended users.
Comfort working with data, APIs, and technical systems. You do not need to be a software engineer. You should be interested in building, troubleshooting, and continuing to develop your technical skills.
The ability to understand complex or evolving business needs and translate them into practical, scalable solutions.
Clear communication and documentation skills for both technical and non-technical audiences.
A continuous-improvement mindset and an interest in identifying opportunities, reducing bottlenecks, and making recurring work more efficient.
We recognize that qualified candidates may not meet every listed requirement. We encourage you to apply if your experience is closely related and you are excited to grow in the role.
Must be willing and able to commute 5 days in office.
Additional Experience That May Be Helpful
Experience with tools such as Gumloop, Claude, MCP servers, Workato, Retool, n8n, Zapier, SQL, Python, or TypeScript.
Experience developing or maintaining reusable prompts, agents, templates, or AI-enabled workflows.
UK Employee Benefits
Verkada is committed to fostering a workplace environment that prioritizes the holistic health and wellbeing of our employees and their families by offering comprehensive wellness perks, benefits, and resources. Our benefits and perks programs include, but are not limited to:
Healthcare programs that can be tailored to meet the personal health and financial well-being needs - Premiums are 100% covered for the employee under most plans and 100% for family premiums
Private medical and dental coverage
Paid parental leave policy & fertility benefits
Retirement saving options
Time off to relax and recharge through our paid holidays, firmwide extended holidays, generous time off, and personal sick time
Wellness/fitness benefits
Professional development stipend
Healthy lunches provided daily
Commuter benefits
Additional Information
We do sponsor and take over sponsorship of employment visas for this role. If we make you an offer, we will make every reasonable effort to get you a visa.