Senior Lettings Manager - UK

Dwelly · Leicester, Birmingham, Peterborough, Loughborough · Other

Posted 2026-09-09

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Position Summary

The Senior Lettings Manager is responsible for leading branch performance across people, portfolio growth, customer service, and commercial results. As part of a fast-growing group built through acquisition, the role plays a key part in embedding new ways of working, driving local execution, and ensuring successful adoption of group initiatives.

It offers a clear progression pathway from leading a single branch to managing multiple branches, with opportunities to progress into regional and national leadership roles as the business continues to scale.

Key Responsibilities:

1. Team leadership

Manage, coach and develop property and lettings team members alongside valuers and property specialists

Build a high-performing local team through hiring, performance management and day-to-day leadership

Set the standard for service quality and commercial discipline in the branch

2. Leading change & integration

Own the local delivery of group and regional initiatives — new operating models, systems, pricing and service standards — and bring the team with you

Translate central strategy into local execution, surfacing resistance and blockers early and resolving them rather than letting them stall delivery

Hold ways of working steady through system migrations and process changes

3. Portfolio growth & landlord relations

Own the landlord retention plan and churn prevention through proactive relationship management and issue resolution

Win new landlord instructions via local and central lead generation

Increase share of landlord wallet (new properties and services upsell from existing landlords)

Maintain a healthy instruction pipeline and conversion metrics (lead → valuation → ToB signed)

Develop local partnerships to attract new landlord leads

4. Revenue per property growth & Commercial ownership

Ensure optimal rent pricing, balancing speed to let, rent level and landlord outcomes

Maximise management fee in line with company pricing policy

Upsell existing landlords (higher packages, additional services)

Own the full P&L of your branch, with full accountability for local budgeting and budget execution

As you progress to a cluster, take on P&L accountability across up to three branches

5. Operational coordination & service quality

Coordinate all local operations and ensure alignment with central service functions.

Act as an escalation point for service quality issues.

Identify recurring failures and drive fixes through cross-functional escalation and local coordination

Qualifications & Preferred Background:

People management experience — hiring, coaching, performance management, building a team

Change and integration experience — a proven ability to land new ways of working and lead teams through transition.

Relationship management and retention skills, with a track record of growing a landlord base

Full understanding of the lettings cycle (Tenancy, PM, compliance), with strong sales skills and commercial acumen

Commercial strategy development and implementation experience — rent pricing, fees, discounts

Sales partnership building experience (B2B referrals)

P&L literacy, budgeting and cost control

Compensation & Benefits:

Competitive salary based on performance, recognising exceptional contributions to our integration success.

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