Senior Campaign Manager, APAC

About the role:

This role sits within the APAC Regional Marketing team, which is responsible for building pipeline, awareness and retention in the region.

We are looking for a creative and results-driven campaign manager to support our growth in APAC, based out of our Singapore office. The campaign manager will be the strategist and owner of integrated campaigns that drive quality new business and expansion pipeline. The role requires creativity, an understanding of multiple marketing channels, and strong project management and collaboration skills.

Responsibilities:

Build the strategy for campaigns in APAC, including campaign objectives, targeting, messaging/positioning, budget and timelines

Collaborate closely with teammates within APAC and globally to execute campaign deliverables (e.g. content creation, paid media, on/offline events, direct mail)

Actively partner with campaign managers globally to create the global campaign plan and strategy

Localize campaigns to drive increased engagement in key markets

Closely monitor performance metrics and proactively optimize programs and processes to deliver on pipeline goals

We’re looking for someone who:

Has at least 6+ years of experience with B2B/SaaS marketing or the analytics space

Possess strong communications, project management and execution skills

Loves collaborating with global teammates and cross-functional teams (marketing, sales, partners, pre-sales, post-sales)

Is positive and energetic with a strong ownership mentality - from plan to execution

Likes being hands-on and is ready to go outside of the box to make things work

Learns quickly and has the ability to solve problems independently

Has a strong focus on driving outcomes

Bonus Points for:

Experience covering all or part of APAC in past roles

Previous work experience at a high-growth start-up

Experience with paid media channels (Google, Facebook, LinkedIn, etc) and how to use them to drive campaign success

Ability to manage multiple projects at the same time in a fast-paced environment

Hands-on experience with marketing tech tools (ex., Hubspot, Salesforce, Clay, RollWorks, Qualified)