Principal Systems Developer (Marketing Cloud)

We are looking for a Principal Systems Developer to take technical ownership of our Salesforce Marketing Cloud platform alongside supporting a wider martech stack.

This is a hands-on engineering role focused on building and scaling the technical foundations of Marketing Cloud, including data architecture, integrations, and platform governance.

You will work closely with Marketing Operations, Salesforce teams, and the Data function to ensure Marketing Cloud is:

Technically robust and scalable

Well-integrated into our enterprise architecture

Governed in line with data and compliance standards

This is not a campaign execution role — it is a platform engineering and technical leadership position.

Responsibilities:

Platform Engineering

Lead development across Marketing Cloud (SSJS, AMPscript, SQL, Automation Studio)

Build scalable automations and reusable development patterns

Own integrations with other marketing systems

Define and enforce engineering standards

Data & Architecture

Own data model design and governance within Marketing Cloud

Ensure alignment with Salesforce CRM and enterprise data models

Optimise data processing, segmentation, and performance

Integrations

Design and build integrations with Salesforce, data platforms (e.g. Databricks), and external tools

Define scalable data flow patterns (API, batch, event-driven)

Contribute to centralised integration strategy

Platform Ownership

Maintain platform health, performance, and reliability

Lead incident investigation and resolution

Manage technical debt and continuous improvement

Governance & Delivery

Implement secure, compliant development practices

Own release and deployment processes

Introduce DevOps and CI/CD approaches where appropriate

Technical Leadership

Act as the technical authority for Marketing Cloud

Partner with Architecture, Data, and Salesforce teams

Guide Marketing Ops within defined guardrails

Collaborate with Marketing stakeholders to architect business needs into scalable technical solutions

Offer expert guidance aligned with Marketing Cloud best practices and emerging industry trends

Serve as a strategic technical authority for Marketing Operations and Go-To-Market functions

Essential Criteria

Deep hands-on experience with Salesforce Marketing Cloud development

Strong skills in AMPscript, SSJS, SQL, and Automation Studio

Experience designing scalable data models and automations

Strong understanding of APIs, integrations, and data flows

Experience working with Salesforce CRM integrations

Solid understanding of data modelling and data governance

Experience with version control and release processes

Ability to operate at a senior technical level and influence stakeholders

Proven track record of partnering with Marketing stakeholders to transform business needs into scalable technical solutions

Strong command of digital marketing fundamentals, including customer journey mapping, segmentation, and campaign lifecycle management

Ability to provide expert guidance rooted in Marketing Cloud best practices and evolving industry standards

Desirable Criteria

Marketing Cloud certifications

Experience in SaaS and/or PE-backed environments

Exposure to post-acquisition technology & process alignment

Exposure to Databricks or modern data platforms

Experience with integration tools (e.g. MuleSoft, Workato)

Experience with Hubspot

Knowledge of the wider martech ecosystem

General understanding of digital marketing principles and customer engagement strategies

Experience partnering with Marketing or Marketing Operations teams in a consultative capacity

Awareness of evolving Marketing Cloud and customer engagement best practices and industry trends

Please submit your application by Monday 27th July 2026.