Partner Marketing Manager

About the Role

The Partner Marketing Manager will help scale our global partnership program. This is a relationship-driven, execution-focused role for a marketer who excels at building joint go-to-market momentum and translating strategy into high-quality execution. You will partner closely with partner marketing counterparts and Channel Account Managers (CAMs) to plan and deliver integrated programs across digital marketing, events, thought leadership, and partner enablement. You will support partners across North America and EMEA and require strong organizational discipline, collaboration, and a passion for delivering polished, impactful programs.

Reports to

Director of Field Marketing

Pay Classification

Full-Time, Exempt

Responsibilities

Collaborate with partner marketing counterparts at A-LIGN’s key partners to build quarterly joint go-to-market plans, including co-owned digital programs (webinars, whitepapers, content series, and email campaigns) and in-person activations

Develop and manage a co-marketing activity calendar aligned to sales strategy and partner pipeline goals, ensuring each program has clear objectives, defined ownership, and measurable outcomes

Create and manage the assets required to bring joint programs to life — including co-branded content, campaign briefs, enablement materials, and post-event reporting

Track and report on program performance, translating results into insights that inform future planning cycles with each partner

Partner closely with Channel Account Managers (CAMs) to plan and execute a broad portfolio of partner-facing events, including thought leadership programs, educational workshops, and curated entertainment and networking experiences that deepen the A-LIGN–partner relationship

Identify and develop new event formats and activations that create memorable moments and drive stronger partner engagement over time

Build and maintain strong working relationships with key stakeholders across the partner ecosystem, including partner contacts, CAMs, sales leadership, and joint clients

Contribute to the overall partner marketing strategy, bringing a point of view on what programs, formats, and investments will have the greatest impact on partnership growth

Continuously optimize program effectiveness measuring what works, optimizing what doesn’t, and raising the bar on partner experience and execution quality over time

Minimum Qualifications

EDUCATION

Bachelor’s degree in business, marketing, or other relevant field

EXPERIENCE

3+ years in partner marketing, channel marketing, or alliance marketing, with direct experience building joint go-to-market programs

5+ years of B2B marketing experience, ideally with exposure to demand generation, campaigns, or field marketing

Demonstrated experience planning and executing co-marketing programs across both digital (webinars, content, email) and in-person formats

Experience collaborating directly with sales or channel teams (e.g., CAMs, partner sales) to align marketing programs to revenue goals

Proficiency in Salesforce; familiarity with marketing automation tools (e.g., HubSpot, Marketo) preferred

SKILLS

Strong relationship builder who earns trust quickly with partner contacts and internal stakeholders alike

Execution-oriented: you bring structure and follow-through to every program and hold yourself accountable to outcomes, not just activities

Excellent project and program management skills; you comfortably manage multiple partners and workstreams simultaneously without dropping the ball

Strong written and verbal communicator with the ability to create compelling content and present confidently to partner audiences

High attention to detail and a drive to continuously improve the quality and effectiveness of everything you own

Self-motivated and collaborative; equally comfortable driving a program independently or co-creating it with partners and cross-functional teammates

Comfortable working across time zones and regions in a fast-paced, global environment

Benefits

Healthcare, Dental, and Vision Benefits

Employer Paid Life Insurance and Disability Insurance

EAP - Employee Assistance Program

Pet Insurance

401(k) Plan with Employer Matching

Competitive Bonus Structure

Home Office Reimbursement

Certification Reimbursement

Personalized Career Coaching

Generous Paid Time Off

Paid Office Closure December 25-January 1

Vacation Bonus

Summer Hours

About A-LIGN

A-LIGN is the leading provider of high-quality, efficient cybersecurity compliance programs. Combining experienced auditors and audit management technology, A-LIGN provides the widest breadth and depth of services including SOC 2, ISO 27001, HITRUST, FedRAMP, and PCI. A-LIGN is the number one issuer of SOC 2 and HITRUST and a top three FedRAMP assessor. To learn more, visit a-lign.com.

Come Work for A-LIGN!

Apply online today at A-LIGN.com and learn about life at A-LIGN by following us on LinkedIn.

A-LIGN is an Equal Opportunity Employer. Minorities, women, disabled, and veterans encouraged to apply!