Hospitality and Events Intelligence Internship
Location: 183 W Clayton St, Athens, GA 30601
Time Commitment: Part-Time
Hospitality & Events Intelligence Coordinator
Athens, GA | Part-Time | Ideal for UGA Hospitality Majors
We manage boutique hospitality properties in Athens, Georgia, where demand is shaped by the University of Georgia's calendar and the city's cultural rhythm. Our approach is proactive, data-driven, and centered on the guest experience — we believe great hospitality starts long before a guest ever arrives, through systems that get smarter over time.
We're looking for a detail-oriented, culturally fluent Hospitality major from UGA to join us as our Hospitality & Events Intelligence Coordinator. Instead of rebuilding a calendar from scratch every year, you'll design a demand intelligence platform that preserves institutional knowledge, tracks historical trends, and compounds in value with every cycle.
Your Mission
Build a demand intelligence platform that gets better every year. Success looks like each academic and calendar year sharpening forecasting accuracy, reducing uncertainty, and improving decisions on pricing, staffing, and guest experience across the whole portfolio.
What You'll Do
Event Forecasting & Platform Development
Maintain a 12-month rolling Athens & UGA Event Demand Calendar
Design the calendar as a reusable, annually-updated system
Track UGA athletics, academic milestones, Greek life schedules, concerts, festivals, and city events
Tag and analyze weekends and periods with high impact on occupancy, pricing, and operations
Demand Intelligence & Historical Layering
Sort events by expected demand impact (High / Medium / Low)
Record confidence levels, lead times, and data sources for each event
Document post-event insights, including actual demand, booking trends, and lessons learned
Build a historical reference library to sharpen future forecasts
Research & Signal Capture
Monitor official UGA calendars, athletic schedules, and Greek Life updates
Watch Athens venues, promoters, tourism agencies, and regional events
Pick up on informal signals from student and community channels
Reporting, Handoffs & Continuity
Prepare demand forecasts monthly and quarterly
Issue early warnings for high-demand periods (8–12 weeks out)
Maintain documentation for smooth handoffs to future interns or team members
Make sure each cycle builds on, rather than replaces, the last
What You'll Work With
Information Sources
UGA Academic and Athletic Calendars
UGA Campus and Greek Life Event Schedules
Athens Convention & Visitors Bureau and local venue calendars
Regional festival, concert, and touring schedules
Student organization communications and social channels
Software & Platforms
Google Calendar or Outlook (shared, color-coded event visibility)
Notion or Airtable (comprehensive demand intelligence database with historical data)
Google Sheets or Excel (trend summaries and year-over-year comparisons)
Property Management System (PMS) or channel analytics for booking pace analysis
STR or market analytics tools such as AirDNA, where available
What You'll Build
A living 12-Month Event Demand Calendar, continuously updated
A Historical Event Impact Log with post-event notes and outcomes
A Monthly Demand Outlook referencing the previous year's performance
High-Impact Weekend Briefs, issued 2–6 weeks ahead
An Annual Demand Intelligence Summary to guide next year's planning
What We're Looking For
Currently majoring in Hospitality, Tourism, or a related field at the University of Georgia
Well-versed in UGA traditions, athletics, Greek life, and Athens culture
Highly organized with a keen eye for detail
A clear, concise written communicator
A systems-oriented thinker with an interest in forecasting and strategic planning
What This Role Offers
Ownership of a dynamic, comprehensive hospitality intelligence platform
A front-row seat to how institutional knowledge shapes pricing and operations
Experience designing systems, not just completing tasks
A flexible schedule that works around academic commitments
Real, resume-worthy experience for careers in hospitality, analytics, or strategy
Ownership Perspective & Management Collaboration
This role works closely with the Bell Hotel's family ownership and directly with the national hotel management operator, including its reservation and revenue management platform. It supports a shared belief: careful, forward-looking planning, guided by the UGA calendar and Athens' yearly rhythm, builds lasting pricing power and operational transparency.
A core part of the work is helping ownership and management understand which guest groups drive the most demand — visiting families, wedding and social groups, university travelers, athletic and academic visitors, and culturally motivated tourists. Your insights will directly shape future decisions on pricing, availability, and marketing at the Bell Hotel, with a focus on consistency, stewardship, and long-term value.
How to Apply
Send us your resume along with a short note on your familiarity with the Athens and UGA event landscape, and why you're excited about building systems that get better every year.
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💰 The Pay
The starting base pay for this role is between $17.00 and is set based on multiple considerations including business needs, market demands, talent availability, experience, and unique skills and attributes. The base pay is subject to change and may be modified in the future. This role may also be eligible for equity, bonus, perks, benefits, and Kasa Travel Credits
Kasa is an Equal Opportunity Employer. We do not discriminate based on race, religion, color, sex, gender identity, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status, or any other basis covered by law. All employment is decided based on qualifications, merit, and business need.