GTM Engineer - Data Platform
ABOUT GTM ENGINEERING:
GTM Engineering is responsible for the data, business logic, workflows, and agents that enable our Marketing and Sales teams to help customers get the most out of Modal.
Like the infrastructure beneath the Magic Kingdom https://en.wikipedia.org/wiki/Disney_utilidor_system, much of our work happens behind the scenes. We build systems that anticipate and deliver what customers need to grow on Modal.
We bring a product management, growth engineering, and data science approach to GTM, from centralizing our data platform https://deepline.com/blog/gtm-ai-nyc-chris-modal to building agents for account research https://parallel.ai/blog/case-study-modal.
We're looking for a GTM Engineer to own our GTM data platform. This role combines analytics engineering with revenue operations: you'll build the org map, people graph, and data systems that help us discover future customers and support our GTM workflows, partnering closely with our Data team on the shared foundation.
WHAT YOU'LL DO:
- Build and maintain an org map and people graph connecting companies, labs, teams, and individuals to identify researchers, engineers, and early-stage startups, including people beyond our existing users and CRM.
- Own identity resolution, enrichment, and CRM schemas so affiliations, roles, and relationships stay accurate, current, and traceable to their sources.
- Build GTM data models in Snowflake and dbt connecting people, companies, workspaces, workloads, usage, and revenue, giving reps and agents a shared foundation for customer context.
- Partner with RevOps and Marketing to define and implement metrics, data models, and business rules for routing, territory assignments, compensation, pipeline reporting, and attribution.
- Partner with Data on usage forecasts and account signals; build reproducible reporting that reconciles actuals, forecasts, human adjustments, and credited attainment.
- Build reverse ETL pipelines for ad audiences, lifecycle campaigns, CRM enrichment, outbound, and event outreach, preserving engagement history and campaign eligibility.
- Own data quality and system health, from graph coverage and stale enrichment to failed syncs and historical reporting accuracy.
- Build the tooling that helps GTM Engineering ship reliably, from development environments, automated tests, and deployments to backups and shared AI agents and skills.
WHAT YOU SHOULD HAVE:
- SQL fluency and Python proficiency.
- You already use AI coding tools and agents to build, debug, and automate your work, and help teammates do the same.
- Experience building data models and production pipelines with tools like Snowflake, dbt, Modal, or Hex.
- Hands-on experience with CRM architecture, integrations, and revenue or marketing operations.
- An understanding of how leads, accounts, opportunities, and revenue move through a business; experience with usage-based businesses is a plus.
- High attention to detail and a habit of testing, documenting, and monitoring the systems you build.