Field Marketing Manager, ANZ
About the Role
As a Verkada Field Marketing Manager you are the CMO for key strategic territories in our ANZ business and an essential part of the overall Go-To-Market team. You will be instrumental in defining the strategic direction of our ANZ sales segment and be owning the marketing and demand generation efforts needed to build pipeline. You will do whatever it takes to develop a best-in-class ecosystem of security expertise to build market credibility and define the trajectory of our ANZ business. If you are successful in this role, your contributions will directly result in millions of dollars of pipeline created from both the public and private sector in Australia and New Zealand.
We are committed to a thriving in-office culture. This role requires that you be on-site at our office in Sydney five days a week.
What You’ll Do
You are the main counterpart to sales leadership and "pipeline czar" of your aligned segment, working with the sales team to ensure we meet the pipeline goal required to hit revenue targets
Execute best in class regional and local campaigns, both direct and partner led, including Verkada hosted events, regional trade shows, local webinars, and any other tactics needed to achieve pipeline goals
Execute account based marketing programs on behalf of sales, and demonstrate to reps how they can execute program elements on their own
Drive local, high touch, thought leadership and customer executive collaboration and community on the topic of physical security and the cloud
Advise the corporate and broader demand generation hub as they develop, plan, execute, and measure supporting, highly impactful demand generation and marketing campaigns
Work with top channel partners to develop their overall marketing and customer engagement approach
Collaborate with Product Marketers to build the necessary positioning, messaging, customer advocacy, and assets for our ANZ sales segment
What You Bring
6-10 years of B2B marketing experience
Strong ability to logistically execute on multiple concurrent events that require effective pre/during/post motions and communication among cross-functional teams
Experience working with channel or strategic partners to plan and execute on programs that achieve excellent results
Strong ability to qualitatively and quantitatively develop your understanding of the main personas that drive the procurement process and Verkada’s value proposition
Proven ability to act as an advisor and peer with sales leadership
Entrepreneurial spirit and ability to execute in ambiguous fast-paced environments
Proven track record executing creative or out-of-the-box event and demand generation programs
Willingness to travel 30-40% of the time
Inbox 0 mentality
Australian Employee Benefits
Verkada is committed to fostering a workplace environment that prioritizes the holistic health and wellbeing of our employees and their families by offering comprehensive wellness perks, benefits, and resources. Our benefits and perks programs include, but are not limited to:
Healthcare programs that can be tailored to meet the personal health and financial well-being needs - Premiums are 66% covered
Medical, optical, dental, and hospital coverage
Paid parental leave policy & fertility benefits
Life and Disability coverage
Time off to relax and recharge through our paid holidays, firmwide extended holidays, flexible PTO and personal sick time
Professional development stipend
Wellness/fitness benefits
Healthy meals provided daily
Commuter benefits
At Verkada, we want to attract and retain the best employees, and compensate them in a way that appropriately and fairly values their individual contribution to the company. With that in mind, we carefully consider a number of factors to determine the appropriate starting pay for an employee, including their primary work location and an assessment of a candidate's skills and experience, as well as market demands and internal parity. A Verkada employee may be eligible for additional forms of compensation, depending on their role, including incentives, discretionary bonuses, and/or equity in the company in the form of restricted stock units (RSUs)