Enterprise Marketing Manager, Strategic Accounts

ABOUT THE ROLE

Enterprise is growing faster than any other part of the business, and the deals we close in the next twelve months do not just move a number. They shape where Ramp goes next.

This is the marketing role at the center of that motion. As an Enterprise Marketing Manager, you will design and run high-impact campaigns for our most strategic accounts: the plays that open CFO doors, re-engage buying committees that have gone cold, and create bespoke moments that turn a stalled deal into a win. You will treat each account as its own market, building deeply customized programs that accelerate complex, multi-year enterprise commitments.

In your first year, you will build the Marketing playbook for how Ramp wins strategic accounts, run campaigns you will be proud to put your name on, and influence pipeline directly. You will report to the Enterprise & Strategic ABM Lead and sit directly inside the sales process, working directly with senior GTM leadership on Ramp's most strategic and impactful accounts.

WHAT YOU'LL DO

- Run high-impact named-account campaigns for enterprise opportunities: buying committee research, multi-channel play design, and execution across direct mail, gifting, executive engagement, field events, and tailored content.

- Pick the right play for the moment: a well-timed executive dinner, a hand-delivered custom gift, a targeted piece of content. Hand it off cleanly to Sales so every marketing moment becomes a conversation.

- Test bold tactics. The best plays at Ramp have made people's jaws drop. That is the bar.

- Measure like a seller: stage progression, meetings booked, opp velocity, multi-threading, closed-won. Not impressions.

- Be embedded in the sales motion: show up in pipeline calls, deal reviews, and account planning, and co-author the narrative on must-win accounts.

- Productize the bespoke. Turn ad-hoc, hours-per-deal work into a repeatable motion the broader team can scale against.

- Work with the broader ABM team to route accounts between high-touch and scaled treatment based on deal signal, and feed what works back into shared programs.

WHAT YOU NEED

- 3-5+ years owning pipeline-influencing marketing work: integrated campaigns, ABM, demand gen, field marketing, or growth marketing. The title does not matter. The outcomes do.

- A track record of campaigns that moved named accounts, not just campaigns that generated leads. You can point to specific deals your work touched.

- Deep comfort with Sales. You have been in deal reviews, contributed to account plans, and can hold your own in a deal-strategy conversation.

- Fluency with tools: Salesforce, intent data (6sense, Demandbase, or similar), gifting platforms, direct mail vendors, event ops. You pull your own reports and make decisions without waiting for ops.

- Sharp creative judgment about what actually moves a CFO, Controller, or VP Finance, and the execution chops to act on it, not just brief someone else.

- Allergic to safe. You would rather run one bold, imperfect play and learn from it than ship a campaign that is technically fine and completely forgettable.

- A strong point of view on what makes a play work, and the conviction to advocate for it with Sales leaders, AEs, and your own team.

- A doer. You are equally comfortable writing a Salesforce report, briefing an agency, negotiating with a venue, or getting a custom gift onto a CIO's desk by EOD.

- AI as a default. You use Claude, Cursor, ChatGPT, Gong, and Notion as core to how you work, not experiments.

Nice-to-Haves

- Experience marketing to CFOs, Controllers, or finance buyers.

- Background in fintech, FP&A tooling, procurement, or B2B Enterprise SaaS.

- Prior experience building an enterprise marketing or ABM program from scratch.

- Experience working with partner ecosystems (channel, advisor, customer reference) to source plays.