Brand Designer (m/f/d)

NUMA Group · Berlin, Berlin, Germany · Design

Posted 2026-10-22

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We're looking for a mid-level Brand Designer to own the design needs of Numa's 170+ properties across our portfolio. You'll be the first point of contact for operations, property management, and marketing requests — managing scope, timeline, and quality independently without a dedicated project manager.

This is a high-impact role that bridges brand strategy and operational reality. You'll translate Brand Identity guidelines into self-service templates and assets that help our properties stay consistent, professional, and on-brand. You're proactive, organised, and communicate clearly with stakeholders across the organisation.

What makes this different: This isn't a support role. You define scope, push back when needed, and own the delivery. You manage a complex mix of requests in Asana, coordinate with our Brand Designer team, and help shape how Numa looks across Europe.

Key Responsibilities

Operations & Project Management

Manage signage and offline comm requests — collate, prioritise, and track requests in Asana

Define scope independently — assess feasibility, timeline, and business impact; communicate decisions transparently to stakeholders

Own project delivery — manage timelines, coordinate feedback, and deliver to specifications without a dedicated PM

Stakeholder communication — proactively update requesters on status, manage expectations, and resolve conflicts early

Design Execution

Property-related design work — signage visuals, wayfinding, room guides, guest communication, in-property materials (mostly print)

Template & asset creation — build self-service templates that properties can adapt or customise with brand guidance

Quality control — ensure consistency with Numa brand guidelines and visual standards across all outputs

Production preparation — prepare files for print vendors, manage specifications, and oversee production handoff

Brand System & Collaboration

Close collaboration with Brand Identity team — align on guidelines, contribute to template development, and help operationalise brand decisions

Maintain brand consistency — ensure properties have clear tools and resources to stay on-brand

Systems thinking — identify patterns in requests and suggest scalable solutions (templates, processes, guidelines)

Feedback & iteration — collaborate with designers and ops teams to refine assets and improve workflows

Tools & Organization

File management — organise brand assets, maintain template libraries, and keep design systems accessible

Self-service enablement — help properties and teams self-serve where possible; provide clear guidelines and support

Process improvement — identify bottlenecks and suggest solutions to improve request handling and delivery

About You

Design & Technical Skills

Print design experience — understanding production workflows, file specs, and vendor requirements

AI-first approach — design systems that scale and enable distributed execution.

Canva experience — understanding template-based design and self-service workflows

Proficiency in Adobe Creative Suite (InDesign, Illustrator, Photoshop) — InDesign especially important for layout and print

Strong foundation in layout, typography, and visual hierarchy

Attention to detail and ability to maintain consistency at scale

Project & Communication Skills

Project management mindset — comfortable owning scope, timeline, and stakeholder management

Asana proficiency or ability to learn quickly — tracking requests, managing workload, coordinating with teams

Clear communication — can explain design decisions, manage expectations, and present ideas to non-designers

Proactive & transparent working style — surface issues early, communicate status regularly, take initiative

Problem-solving — can translate vague requests into clear briefs and suggest solutions

Ability to work independently — comfortable making decisions and pushing back when needed

Language & Working Style

Fluent English (spoken and written) — communicating across teams and with international stakeholders

Service design mindset — thinking about how design serves the user and the business

Collaborative — enjoy working with designers, ops teams, and property teams

Nice to Have

Experience in hospitality, multi-location retail, or franchise operations

Familiarity with production workflows, printing, or vendor management

Experience managing design requests from non-designers

Knowledge of wayfinding or environmental design

Experience with design systems or scalable design thinking

Interest in how brand translates to physical spaces

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