ABM Marketing Manager, EMEA

Planet is looking for a passionate, innovative ABM Marketing Manager to lead our marketing efforts for the EMEA Civil Government & Defence & Intelligence businesses. Reporting to the Director of EMEA Regional Marketing, you will lead the strategy and execution of the account-based marketing (ABM) programs to accelerate pipeline and drive engagement within our priority accounts.

In this role, you will collaborate closely with key stakeholders in sales and marketing to design and execute 1:1 and 1 ABM programs across multiple channels, including bespoke events and personalised digital campaigns.

This is a full-time, hybrid role which will require you to be in our Berlin office 3 days per week.

Impact You’ll Own:

Partner with sales, customer success, and marketing to develop 1:1 and 1 ABM marketing plans that drive engagement and pipeline within our priority accounts

Build and execute multi-channel ABM campaigns tailored to specific personas within target accounts

Lead the strategy and execution for bespoke events and experiences

Influence marketing pipeline metrics and other key performance indicators

What You Bring:

6+ years of regional, field, events, and ABM marketing experience

Experience creating and executing a regional marketing strategy including launching and owning ABM programs

Experience planning and executing events at a range of budget levels and venues

Experience leveraging AI to scale marketing reach and efficiency

Success in creating and executing comprehensive ABM programs in the public and government sectors that drove pipeline and revenue

A track record of building solid partnerships with sales teams to align on account strategies, goals, and tactics

Ability to organise, prioritise, and execute multiple, ongoing programs under a deadline, with an eye on business impact

Proficiency in marketing automation tools and CRM systems to manage and launch campaigns, track campaign effectiveness, monitor engagement, and track ROI of event channels for future planning

Professional working proficiency in English, the language of the company

What Makes You Stand Out:

Success in creating and executing comprehensive regional ABM strategies that include a range of tactics and activities

Overachieving marketing goals with an ability to drive for results

Ability to organise, prioritise and execute multiple, ongoing projects under deadline, with an eye on business impact

Excellent attention to detail and project management skills to align all stakeholders through the planning process

Application Deadline:

October 21, 2026 by 11:59p / 23:59 CET (Central European Time)

Export Control Requirements:

Planet Labs Germany GmbH is authorized to receive U.S. export-controlled information at Planet under an export license issued by the Bureau of Industry and Security. This position requires access to U.S. and German/EU export-controlled information, and as such, employment (or hiring of a contractor) is contingent upon the candidate’s ability to access all applicable export-controlled information without additional export licensing being required by German, EU, or U.S. authorities.

Benefits While Working at Planet:

These offerings are dependent on employment type and geographical location, based upon applicable law or company policy.

Paid time off including vacation, holidays and company-wide days off

Employee Wellness Program

Home Office Reimbursement

Monthly Phone and Internet Reimbursement

Tuition Reimbursement and access to LinkedIn Learning

Equity

Volunteering Paid Time Off

San Francisco Fair Chance Ordinance