VP, Business Development - East

Rightway · Remote · Sales & BD

Posted 2026-08-03

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ABOUT THE ROLE:

The VP, Business Development will be responsible for generating revenue with large, Fortune 500 employers in the Eastern U.S. This role will sell both of Rightway's solutions, Navigation and PBM to self-funded groups and will have a significant impact on the overall growth and success of Rightway to help further our mission of being a category-defining Healthcare Technology company.

WHAT YOU’LL DO:

Develop and execute a business plan to grow the large employer segment (i.e., 20k+ lives) in the eastern U.S.

Drive 20%+ conversion rate of PBM and Navigation RFPs to closed won.

Build a pipeline of large employers across the eastern part of the United States to sell our solution suite, through direct, consultant and channel relationships.

Work collaboratively with internal departments such as underwriting, marketing, strategic partnerships, product, implementation and customer success teams to develop go-to-market strategies and efficiencies to successfully onboard new clients.

Finalize contract terms and support the accurate translation of the proposal into a contractual agreement.

Use Salesforce.com to track and report sales activities to company leaders.

Participate and attend business events, conferences, trade shows and seminars.

WHO YOU ARE:

Bachelor of Science degree

Experience: 7+ years of experience selling highly complex solutions to large employers (e.g., 20,000+ covered lives)

Exceptional sales track record within large employers in the eastern U.S.

Knowledge of large employer solution development and buying processes

High critical, outside the box thinking skills.

High resourcefulness and grit.

Resilient and creative to qualify opportunities and shape the best strategies to win.

Strong independent accountability showcasing follow-up and follow-through skills

IDEAL:

Experience in PBM space

MBA or similar degree

Lives in the eastern U.S.; otherwise, willing to travel.

COMPENSATION:

Base Salary:  $180,000 - $225,000 plus commission

Compensation offered will be determined by geographic location, experience, and qualifications.

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